Showing posts with label Analysis. Show all posts
Showing posts with label Analysis. Show all posts

Sunday, 9 January 2011

Hot 'n' Cold - Lyrical Analysis

These are the lyrics for the song we are using, Hot 'n' Cold by Katy Perry. The song is basically, a girl singing about how her love interest can't make his mind up about how he feels about her. One moment he's all over her and the next he's gone off of her, and this frustrates her. The lyrics give off an angry and annoyed vibe, this is a big contrast to the overall 'pop' light hearted feel to the song. The video is playful but still slows the lyrical aggravation quite well. As a result we will keep our video quite excitable with a dark narrative.

You change your mind
Like a girl changes clothes
Yeah you, PMS
Like a bitch
I would know

And you over think
Always speak
Cryptically

I should know
That you're no good for me

Cause you're hot then you're cold
You're yes then you're no
You're in then you're out
You're up then you're down
You're wrong when it's right
It's black and it's white
We fight, we break up
We kiss, we make up
(you) You don't really want to stay, no
(but you) But you don't really want to go-o
You're hot then you're cold
You're yes then you're no
You're in then you're out
You're up then you're down

We used to be
Just like twins
So in sync
The same energy
Now's a dead battery
Used to laugh bout nothing
Now you're plain boring

I should know that
You're not gonna change

Cause you're hot then you're cold
You're yes then you're no
You're in then you're out
You're up then you're down
You're wrong when it's right
It's black and it's white
We fight, we break up
We kiss, we make up
(you) You don't really want to stay, no
(but you) But you don't really want to go-o
You're hot then you're cold
You're yes then you're no
You're in then you're out
You're up then you're down

Someone call the doctor
Got a case of a love bi-polar
Stuck on a roller coaster
Can't get off this ride

You change your mind
Like a girl changes clothes

Cause you're hot then you're cold
You're yes then you're no
You're in then you're out
You're up then you're down
You're wrong when it's right
It's black and it's white
We fight, we break up
We kiss, we make up
You're hot then you're cold
You're yes then you're no
You're in then you're out
You're up then you're down
You're wrong when it's right
It's black and it's white
We fight, we break up
We kiss, we make up
(you) You don't really want to stay, no
(but you) But you don't really want to go-o
You're hot then you're cold
You're yes then you're no
You're in then you're out
You're up then you're down, down...

Friday, 7 January 2011

Poster Analysis

I also looked at the posters that advertised the tour promoting the relevant albums for Lily Allen and Lady Gaga.

This is Lily Allen's poster for her tour 'Lily Allen with Natalie Portman's shaved head' where she performed the album 'It's not me, it's you' Similarly to the album cover the background is plain but this time it's white. There is a close up shot of Lily Allen's face but this has been animated and make completely pink, which matches the colour of the font on the rest of the poster, and also matches the theme of the album cover, however the image is completely different to that of the album cover. The writing is very minimal and just says the name of the tour, the date and the venue. This is simple and effective because it's to the point.


Lady Gaga's poster also has a white background with black font and with Lady Gaga wearing the same black outfit as on the album. Once again the information on the poster is straight to the point, the artist's name, the date and the venue. With one small difference to Lily Allen's poster, there is an advertisement for her album. The Photograph of lady Gaga is on the right the same as the picture of Lily Allen on her poster. However this time the whole body of Lady Gaga can be seen. The photograph is different to any on the album, but is in the same style.

Friday, 26 November 2010

CD Cover Analysis

Our ancillary task involves making an album cover, an insert and a poster for our artist. To decide how to develop our ancillary task we looked at different album covers and posters of similar artist's to our genre.
Daisy analysed at Katy Perry and Kesha's album covers.
Stacy analysed Katy Perry's Teenage Dreams album cover.


I looked at Lily Allen's album "It's not me, it's you"
Using Mis en scene to analyse this album cover, you can see that Lily Allen is dressed in a pink dress, with no shoes and a black fascinator. This gives the impression that she's dressed up for a happy occasion, such as an award ceremony. These are not casual every day clothes. Over the front cover she is lead on a giant L, and on the insert she is sat on a giant A. These letters being her initial's gives this impression that this album is all about her, which ties in with the album name, 'It's not me, it's you.' giving the idea that the other person is the problem and she's perfect. I like the way the back ground colour is just blank and beige, this makes the subject stand out and be the main focus. The unnatural position of Lily Allen on the giant L gives an interesting feel and is obviously posed, Lily Allen is not looking at the camera, however in the insert of the album she is. Her whole body is visible is every photograph. The back of the album is a collection of letters spelling out Lily Allen, but they are all jumbled up, still letting the consumer know that the album is Lily's. Lily Allen's name is in large font on the top left hand corner of the album cover, with the album name underneath.









I also looked at Lady Gaga's, The Fame.
Unlike Lily Allen's album cover, not the whole of Lady Gaga's body can be seen, however in the insert and on the back cover the majority of her body is visible. Lady Gaga is dressed in black with the typical weird Lady Gaga style glasses, the name of the Album is written on her glasses. Lady Gaga's name is written in larger font compared to the album name along the bottom on the album cover. The visible background of all the shots used, again is plain but this time black compared to the light beige of Lily Allen's album. The photograph in the insert and on the back cover is the same of Lady Gaga in an unnatural performance pose. I like that she's not looking at the camera in this photograph and that her eyes are not visible on the album cover.





Tuesday, 2 November 2010

Music video analysis

Stacy analysed Katy Perry's Hot 'n' Cold video, Jamie T's if you got the money video and Kesha's Tik Tok video.


One of the videos that I looked at was Lily Allen's Smile. I watched the first minute of the video online and print screened every time there was a change in scene or shot, this was to show how narrative and performance is interweaved. Narrative being a storyline, like a mini film within the music video and performance is the artist singing. First I put the screen shots in order they appeared in the video.

Lily Allen Smile Original Order



Then I put them into narrative and performance story lines to show how the themes flow throughout but still form an easily followable timeline.

Lily Allen Smile Different Shots



After this analysis, I realised that the majority of the first minute of this particular music video was taken up by performance rather than a narrative story line, and even though the narrative was broken up alot by performance it was still clear what was happening. Which is shown when put all together continuously.
It was also obvious that although the video is fast paced and switches between different camera shots rapidly, (which suits the pace of the song) only a few shots were taken. Most likely filmed continuiously, then broken up and fitted together within the editing process.
The narrative doesn't relate directly to the lyrics, however does relate to loosly to relationships, as do the lyrics.
Many of the shots of Lily Allen in performance are close up, this shows off the artist's face and makes her more recognizable.

Saturday, 2 October 2010

Questionnaire analysis

The results of our questionnaire can help us decide what to put into our music video. Our results show that our target audience would like us to use, pop music with a female artist, using a mixture of narrative and performance. The settings must be bright in natural sunny settings.

Wednesday, 22 September 2010

Music video questionnaire

After finding out what the main target audience for our chosen genre was, we constructed a questionnaire asking about features of music videos that they find attractive and interesting and that work well. Here is our questionnaire and results.

1. How old are you?
8 and below (0)
9-12 || (2)
13-16 |||||| (6)
17-20 ||||||||| (9)
21-24 || (2)
25+ | (1)
(Main age of participants - 17-20)

What is your favourite genre of music?
Pop ||||||||||||| (13)
Rock/metal | (1)
Indie |||| (4)
Grunge
D&B || (2)
Rap/Hip hop
Other (please specify)...
(Most liked music genre - pop)

Do you prefer male or female artists?
Male ||||||||| (9)
Female ||||||||||| (11)
(Most liked gender of artists - female)

Do you prefer bands or solo artists?
Solo |||||||||||||||| (16)
Bands |||| (4)
(Preferred artists - solo)

How well does a strong narrative work in a music video?
Very well || (2)
Well ||||||||| (9)
Average |||||| (6)
Badly || (2)
Very badly | (1)
(Thoughts on narrative - works well)

How well do shots of live performances work in a music video?
Very well | (1)
Well ||||||| (7)
Average ||||||| (7)
Badly ||||| (5)
Very badly
(Thoughts on live performances - well/average)

In a pop genre music video what colouring scheme works best? (e.g. Katy Perry, Girls Aloud, JLS)
Bright ||||||||||||| (13)
Dull || (2)
Pastels |||| (4)
Dark/shadow | (1)
(Preferred colour scheme - bright)

In a pop genre music video which combination of people works better?
All female |||| (4)
All male || (2)
Mostly male ||||| (5)
Mostly female |||||| (6)
Mixed genders ||| (3)
(Preferred combination of people - mostly female)

What setting works best in a pop genre music video? (You can choose more than 1)
Natural outdoors (field, park, beach etc.) ||||||||||||||| (15)
Industrial outdoors (car park, on top of buildings, school etc.) |||||| (6)
Natural (domestic, everyday life etc.) ||||||||||| (11)
Surreal (animated, in space etc.) ||||| (5)
Busy (party, festival etc.) ||||||||| (9)
Quiet (alone, library etc.) ||||||||| (9)
At night (dark) |||| (4)
During the day (sunny) |||||||||||||||| (16)
During the day (rainy) ||| (3)
(Preferred settings - natural outdoors, natural, sunny, busy, quiet)